OCTOBER 2, 2024 • VIRTUAL SUMMIT
Create
people
love.
See the strategies the best brands use to win on shelf
Create
people
love
About Highlight Showcase
Showcase is a celebration and a sharing, It’s a coming together of the CPG and retail industry’s top product innovation professionals to explore the latest and greatest ways we are building better products faster.
At Showcase, you can expect:
Innovation insights from the CPG industry’s hottest brands and top thought leaders
The latest data on evolving consumer preferences and the state of retail
A sneak peek of Highlight’s brand new data & analytics experience
Why Attend Highlight Showcase?
From product testing experts and other successful brands in your space
With other innovation professionals developing products people love
Your product testing tech skills with live Highlight platform tutorials
Register Now for Showcase 2024
Products
2:15-2:45pm ET
They say not to judge a book by its cover, but as consumers we know that’s exactly what we do as we browse grocery shelves and product pages. In many cases, packaging is not just the icing on the cake–it’s crucial to the product itself. Join us for this special edition of the Highlight Reel featuring Nate Rosen as we explore how innovative brands Cabinet Health and Whipnotic are revolutionizing the use of product packaging in the end-to-end consumer experience.
1:30-2:00pm ET
This autumn, Highlight is rolling out a brand new platform experience to put research-grade methodology and automated analyses in the hands of all Highlight users. While only available to select customers, Showcase attendees will get a sneak peek of what’s to come for all users by early 2025.
2:00-2:15pm ET
You won't want to miss the strategies the best brands use to win on shelf.
1:00-1:30pm ET
Highlight founder and CEO Dana Kim sits down with two of the most successful entrepreneurs of our time, Hayley Barna of Birchbox and Jennifer Fleiss of Rent the Runway. They’ll talk about what it takes to be a founder, what lessons they’ve learned along the way, and the right way to center consumer insights in your product innovation journey.
2:45-3:15pm ET
In this session, Highlight's in-house research expert Carly Shira will take viewers through a guide to breaking down the silos of Sensory and Consumer Insights to drive rapid, relevant innovation.
3:15-3:45pm ET
Tune in as Highlight's VP of Marketing, Autum Molay, delves into the latest proprietary Highlight research on grocery shopping behaviors, discretionary spending, and other possible consumer budget shifts through the end of 2024 (and beyond). Discover how economic uncertainty is influencing decisions, from everyday purchases to holiday splurges, and what this means for businesses and brands.
Hayley Barna
Dana Kim
Founder and CEO, Highlight
Nate Rosen
Founder,
Express Checkout
Russell Gong
Co-Founder and President, Cabinet Health
Birchbox co-founder Hayley Barna will join Rent the Runway co-founder Jenny Fleiss and Highlight founder Dana Kim to discuss their journey from founders to partners at top venture capital firms. Hear their insights on what separates a good idea from a great idea.
Deirdre Norris
VP of Product, Highlight
Jenny Fleiss
Partner, Initialized Capital
Co-founder, JetBlack
& Rent the Runway
Tracy Luckow
Co-Founder and President, Whipnotic
Calista Corley
CRO,
Highlight
Autum Molay
VP of Marketing,
Highlight
Hayley Barna
Partner, First Round Capital
Co-founder, Birchbox
Head of Enablement,
Highlight
Carly Shira
